Content Marketing Specialist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a U.S.-based HR and staffing solutions firm that helps employers build stronger, future-ready teams. Their services include strategic hiring, recruitment process outsourcing, outsourced HR, workforce planning, HR consulting, and related people operations support.

Role Overview

The Content Marketing Specialist will turn the company’s expertise, leadership insights, and service offerings into polished, engaging content that strengthens credibility and supports client lead generation.

This role will create graphics, short-form video, copy, and campaign assets across organic social media, paid media, blogs, email, and other client-facing channels. The Content Marketing Specialist will work closely with the Growth Marketing Manager, who will establish the overall strategy and campaign priorities.

Location

Fully Remote | 9:00 AM - 5:00 PM EST | 20 hours a week.

Key Responsibilities

Social & Campaign Content Creation

Create polished, client-facing content for Facebook, Instagram, LinkedIn, paid social campaigns, blogs, emails, and other marketing channels.
Design graphics, carousels, social posts, simple infographics, marketing collateral, and ad creative aligned with the company’s visual identity.
Write social captions, ad copy, blog articles, email copy, and calls to action tailored to prospective employer clients.

Video & Asset Production

Edit short-form videos, Reels, clips, and repurposed leadership footage for organic and paid use.
Transform raw footage, internal ideas, HR insights, articles, and service information into ready-to-publish content across multiple formats.
Create reusable templates and maintain an organized content library to support efficient production and reuse of high-quality assets.

Content Planning & Collaboration

Support monthly content calendars, creative briefs, campaign plans, and testing variations developed with the Growth Marketing Manager.
Research timely HR, hiring, workforce, and business topics to recommend relevant content ideas.
Coordinate with leadership to gather subject-matter input, ideas, and raw footage.
Transform leadership and subject-matter input into clear, professional, audience-ready content.

Brand Consistency & Quality

Maintain a consistent and credible brand voice and visual style across client-facing content.
Ensure content is polished, accurate, and appropriate for a U.S. business audience.
Maintain consistency in grammar, spelling, tone, formatting, and overall content quality.

Qualifications

Experience

3+ years of experience in content marketing, social media content, graphic design, or a comparable creative marketing role.
Experience creating social content, graphics, short-form video, copywriting, and/or B2B content.
Experience supporting professional services, consulting, HR, staffing, or other B2B organizations is preferred.
Experience creating content for professional audiences rather than exclusively consumer or lifestyle brands.

Skills

Proficiency with Canva for creating professional marketing and social media assets.
Experience with short-form video editing tools such as CapCut, Adobe Premiere Pro, Descript, or similar platforms.
Ability to simplify complex topics into clear and engaging marketing content.
Strong ability to create graphics, social content, short-form video, and written marketing assets across multiple formats.
Strong organization and project-management skills when managing multiple content formats and deadlines.
Strong eye for clean, modern, and professional design.
Ability to turn leadership ideas and subject-matter input into polished, audience-ready content.
Ability to receive and incorporate feedback while maintaining content clarity and quality.
Ability to work collaboratively and independently in a remote environment.

What Success Looks Like

A consistent client-facing content calendar and production workflow are established within the first 90 days.
The team has a reusable library of branded social and paid-ad templates.
Content quality, clarity, and consistency improve across priority channels.
The Growth Marketing Manager receives reliable creative and copy support for organic campaigns and paid-media testing.

Opportunity

The Content Marketing Specialist will have the opportunity to help an established HR and staffing firm make its expertise more visible, engaging, and actionable in the market.

The role provides opportunities to contribute ideas, build a strong body of work across multiple content formats, and directly support a growing client-acquisition function.

Application Process:

To be considered for this role these steps need to be followed:

Fill in the application form
Record a video showcasing your skill sets

Apply for this position

Personal Information:

Please provide your contact details and upload any relevant documents to help us assess your qualifications. Ensure all information is complete to move forward in the process.

Full Name: *

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Email: *

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Phone Number: *

Please share your phone number with the country code (e.g., +27 for South Africa, +20 for Egypt, +52 for Mexico). If it works for both WhatsApp and calls, even better.

Resume: *

Boost your chances! Please submit your resume in English and PDF format; otherwise, it will not be considered. Make sure it includes all tools you’ve mastered and fields you’ve worked in.

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What is your level of English proficiency? *

Basic – I can understand and use simple phrases but struggle with professional conversations. Intermediate – I can communicate in English in most situations but may make occasional mistakes or need support with complex topics. Advanced – I can speak and write fluently with few errors and feel confident in professional settings. Native / Bilingual – English is my first language or I speak it at a native level with complete fluency.

What's your expected monthly compensation in USD for a 40h/week (full-time) role? *

Your provided rate will be shared with clients. Changing it later may disqualify you. The job description contains the role's budget.

What's your expected monthly compensation in USD for a 20h/week (part-time) role?

Your provided rate will be shared with clients. Changing it later may disqualify you. The job description contains the role's budget.

What country will you be working from? *

Are you available to work 9 AM - 5 PM EST? *

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Do you have any friends, family members, or personal connections currently working at Scale Army or involved in any of our projects? *

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Were you referred by a current Scale Army contractor? If yes, please add their full name.

Experience & Availability:

In this section, we’ll gather insights into your technical experience and availability. Please answer the questions based on your expertise and provide your compensation expectations. This will help us assess your fit for the role and ensure we are aligned on expectations.

Please share a link to your portfolio or relevant work samples demonstrating content you have personally created, including examples such as social media graphics, short-form videos, copywriting, paid-ad creative, or B2B content. Briefly describe your role in creating the work you shared. We will not accept social media links as portfolios. *

How many years of experience do you have in content marketing, social media content, graphic design, or a comparable creative marketing role? *

1 year - 3 years 4 years - 6 years 7 years - 9 years 10 years - 15+ years

Describe your experience creating content for B2B or professional audiences. What types of content did you produce, and how did you adapt your approach compared with consumer or lifestyle content? *

Walk us through a campaign or content initiative where you created multiple types of assets, such as social graphics, short-form video, blog content, email copy, or paid-ad creative. What did you personally create, and how did you keep the content consistent across formats? *

Tell us about a time you turned leadership insights, subject-matter expertise, raw footage, or complex information into polished marketing content. What was your process from the initial input to the final asset? *

Which of the following tools or content formats do you have hands-on professional experience with? *

Select all that apply.

Canva CapCut Adobe Premiere Pro Descript Social media graphics and carousels Short-form video or Reels Paid social ad creative Blog articles Email copy B2B content Content calendars Creative briefs None of the above

How do you use AI in your work? *

Briefly share the tools you use, key use cases, any experience with automation, and how AI has improved your efficiency or output.

Let's get to know you! We need you to submit a short video as the first step in our screening and verification process. It's a great way for us to see your personality, communication style, and why you're a strong fit for the role. You'll only need to record this once!

Submit your video here.

Did you submit your video using the same email you are entering in this application form? *

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Application Submitted!

Thank you for applying for Content Marketing Specialist. Your application has been successfully submitted to the Scale Army hiring team. We've received your details and resume, and we will be in touch soon.

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Job information

Department Marketing & Creative

Compensation $800 – $1,100 per month Final compensation is set after evaluating experience and location.